Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...
Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...
Former Microsoft and IBM executive Julia Glidden has joined Ipsos as group president of the company’s US Public Affairs ...
Management consultancy Accenture is establishing an ‘AI refinery engineering hub’ in Singapore to increase AI-based ...
Data and analytics company Kantar and data collaboration platform LiveRamp have expanded their partnership to allow LiveRamp ...
UK – Customer engagement and commerce media company Reward has acquired data insights business Hospitality Data Insights (HDI ...
Tara Mackay, head of global events at The Research Club, has established an event planning business focused on the data, ...
Work to examine the public's preferences for language has underscored the importance of carefully considering the terminology ...
The market research industry has a “false modesty” about its work and is not good enough at marketing itself, the MRS Agency ...
Strategic insight firm Opinium has appointed Jamal Khadar as associate director as part of the business’ investment in its global qualitative research.
UK – The government has outlined its priorities for online safety, including more research into the impact of technology, ...
Brands need to recognise the importance of inclusion for consumers, and can help create an environment where people support ...