Attract new customers and drive holiday sales with easy-to-implement Easter and spring marketing offers, ad design and outreach.

Director Brady Corbet made his commercial debut with three spots that turn idioms into insights in a campaign by ...

Industry decision-makers must embrace a willingness to scrap some of their plans and reassess what makes commercial sense, ...

Snap began testing Sponsored Snaps, which allow brands to deliver a vertical video directly to users’ inboxes, last October.

Mark Kirkham, a 14-year company veteran, is taking over the role long held by Greg Lyons as PepsiCo ramps up a focus on ...

Linda Bethea details how the marketer of brands including Oikos and Silk is approaching artificial intelligence and emerging ...

The CPG marketer reworked creative and media plans to help turn around Special K in the U.K. and is using the same approach ...

The Pennsylvania location arrives as the workplace comedy, which stopped airing over a decade ago, continues to resonate ...

Executives from the ANA-owned entity and Unilever discussed what’s next for the platform and named Comscore a new TV partner ...

Utiq’s integration was validated with a campaign that saw over 90% of its impressions in non-Chrome browsers delivered using ...

The e-commerce giant recently shut down its own TikTok clone but apparently is still interested in owning a piece of social ...

In a recent podcast, company leaders emphasized that their marketing model focuses on human interaction, not robots and ...