Intuit challenged itself to execute new name, image and likeness partnerships in real-time as up-and-coming stars emerged ...

The University of Tennessee football team and starting QB Nico Iamaleava are at a bit of an impasse. After rumblings of a ...

College sports have been experiencing astronomical growth due to the influence of Name, Image, and Likeness (NIL). Outstanding players like Jordan Hobbs, the Michigan Wolverines guard, have benefitted ...

Madness is April taxes. NCAA players earned millions in NIL. How do colleges like South Carolina University help ...

Florida, where both Kai and Charlie attend high school, is a leading state in allowing high school athletes to participate in ...

College football fans know Steve Spurrier as the visor-throwing, scoreboard-lighting legend who never held his tongue. But in ...

This was to be the last season of Iamaleava's original four-year, $8 million deal, which was set to pay him $2.2 million this ...

As schools prepare to pay college athletes for the use of their name, image and likeness, details of proposed NIL contracts ...

In the world of NIL deals, few athletes have made as much of an impact as Livvy Dunne. The LSU gymnastics star has once again ...

Cooper Flagg is one of the biggest names in college basketball today. As a freshman at Duke University, he has quickly made a ...

Arch Manning already holds one of the nation's highest collegiate athlete NIL valuations, and this week he increased that ...

A federal district judge this week advanced significant parts of quarterback Jaden Rashada’s fraud lawsuit against University ...