As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...

The athletic brand’s campaign takes a gentle approach to sports, in contrast to Nike’s recent focus on the costs of winning.

ViralGains continues to empower brands with privacy-first, AI-driven consumer data solutions that deliver transparency, engagement and measurable impact. With tightening privacy regulations and ...

Scott Utke, who says Welch’s previously underspent on marketing, has led an ambitious rebrand and is in the midst of ...

The delivery platform is offering special “spicy” bundles for the holiday that feature its first partnership with an intimate ...

Reddit has shared its latest performance update, covering Q4 and the full year for 2024. And the numbers are looking good for ...

Holt is responsible for Net Conversion’s approach to sophisticated measurement and data modeling, continuously developing and enhancing Conversionomics, the agency’s proprietary Martech platform.

Two very different campaigns look to broaden the company’s consumer base in an effort to continue its wave of success.

Oracle, Microsoft and Amazon are among those looking at partnering with the app. “Sociable” is the latest commentary on ...

The brand’s latest effort includes a partnership with Brazilian pop star Anitta and will span platforms including Instagram, Pinterest and TikTok.

The plant-based beverage brand teamed with actor Chris O’Dowd for a collection of positive affirmations and its latest campaign.

The L’Oréal skincare brand is returning to its influencer-heavy Super Bowl marketing playbook from last year to boost a new anti-dandruff product.