Feeding off this global fandom, hair dye brand Koleston, a Wella Company brand, decided to partner with Brazilian women’s soccer team, Corinthians, for an in-match promotional stunt with plenty of ...

Ads Safety Report outlines how AI is being used to identify and prevent ad policy violations at scale. While enforcement ...

Effie Worldwide has revealed the winners of its 2024 Global Best of the Best Awards, with Eos and New York-based Mischief @ No Fixed Address taking home the coveted Iridium Effie for the most ...

Publicis Groupe topped the April North American new-business rankings with a staggering lead over its peers — posting $909.3 ...

Hard-hitting news stories about potentially distressing content is deterring advertisers from investing in news brands, with UGC and ‘creator journalists’ deemed more attractive investment options.

Brands are increasingly exploring the lucrative potential of advertising in space, with companies like StartRocket pursuing ...

A Minecraft Movie — a campy comedy where Jack Black and Jason Mamoa battle zombies and evil pigs in a blocky Minecraft universe — has hit theaters with a boom. The Warner Bros. and Legendary film is ...

The brand quickly responded after an X user posted a fake image of 12 hot dogs stuffed inside a Mets batting helmet.

We Are Rosie is here to turn the traditional 9-to-5 in-office work model on its head … for the better. We Are Rosie wants ...

Omnicom reported revenue of $3.7 billion for the first quarter of 2025 and still expects to close its acquisition of Interpublic in the second half of the year. But profits were down.

Accessory company Fossil Group, which selected Assembly as its global integrated media agency in May 2024, saw an 8% increase ...