Feeding off this global fandom, hair dye brand Koleston, a Wella Company brand, decided to partner with Brazilian women’s soccer team, Corinthians, for an in-match promotional stunt with plenty of ...

Ads Safety Report outlines how AI is being used to identify and prevent ad policy violations at scale. While enforcement ...

Effie Worldwide has revealed the winners of its 2024 Global Best of the Best Awards, with Eos and New York-based Mischief @ No Fixed Address taking home the coveted Iridium Effie for the most ...

Publicis Groupe topped the April North American new-business rankings with a staggering lead over its peers — posting $909.3 ...

Hard-hitting news stories about potentially distressing content is deterring advertisers from investing in news brands, with UGC and ‘creator journalists’ deemed more attractive investment options.