US President Donald Trump’s all-out tariff strike may play to politics, but it’s marketers and advertisers who’ll now have to ...

Chinese Wok has launched a cricket-themed campaign for the current IPL cricket season. The campaign offers a meal deal called ...

Many of today's nostalgia marketing campaigns evoke Gen Z memories from a wrong era—a misalignment needing correction, says ...

Agency to act as a platform for women professionals and entrepreneurs to collaboratively offer clients their expert services ...

Williams’ memoir lifts the lid on life inside Facebook, exposing a culture where ambition eclipses ethics, and authenticity ...

Brian Lesser, currently global chief executive of Group M, joined from InfoSum in September 2024.

Many of today's nostalgia marketing campaigns evoke Gen Z memories from a wrong era—a misalignment needing correction, says ...