Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

ROAS doesn’t equal profit. Learn the metrics that actually tell you if your ads are working – and how to implement them in ...

Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.

Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.

Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.

AI platforms are rewriting SEO economics – slashing costs, automating expertise, and forcing agencies to evolve fast or face ...

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

Behind the scenes of SEO’s next evolution – where agents navigate filters, product feeds, and even send Slack alerts.

The UK lawsuit claims Google abused its monopoly position to inflate advertising prices, affecting hundreds of thousands of ...

Once a golden strategy, keyword targeting is losing its shine. In 2025, success comes from intent, behavior, and emotional ...