The era of name, image, and likeness (NIL) that has blown up the world of college athletics, especially college football.

Oklahoma QB John Mateer has apparently gifted his teammates some swag off his recent NIL Deal with Beats By Dre.

Ahead of last year’s College Football Playoff, SeatGeek signed a group of college football players to NIL deals offering ...

A flurry of high-dollar NIL deals have come Manning's way as he takes the reins at Texas. The next closest athlete is $2.5 ...

UF's Robert Judin turned early career struggles into lessons for the next generation through the Gators' new NIL partnership.

That improvement on the recruiting trail was the plan for Texas booster Christopher Late, who leveraged his expertise as a ...

Darian DeVries had to start from scratch when building his first Hoosiers basketball roster. Using NIL was key, and that's an ...

BLOOMINGTON — Indiana athletic director Scott Dolson warned his staff about complacency and stressed the need for a ...

Arkansas coach Sam Pittman entered the SEC at a time when the league reached its pinnacle of dominance back in December 2019.

Matt Rhule is so excited about what he’s doing at Nebraska that he wants to tell as many people as possible about it ...

There are plenty of other major news stories around OSU athletics as well this week, and we have you covered on a new episode ...

LSU football head coach Brian Kelly said on his weekly radio show Thursday that the Tigers' 2025 roster costs "about $18 ...