If you’re going to attempt to color your hair at home, using a reputable brand of hair dye is highly recommended. While there are compelling benefits of doing it yourself, like saving money and time ...

Drew Barrymore is set to become the face of her Nutrisse hair color shade—Nutrisse 70 Dark Natural Blonde. The multi-faceted collective aims to help consumers understand how to use each of the brand’s ...

L'Oréal this week broadened its use of augmented reality (AR) and artificial intelligence (AI) technologies by letting shoppers virtually try on hair coloring from its Garnier brand. Shoppers who use ...

Anyone who has ever done a DIY hair dye session knows that the fear of the color turning out wrong is very, very real. Will it actually be the shade depicted on the box? Will the hair color work with ...

Consisting of three collections, Garnier is rolling out the launches with a campaign starring TikTok personality Charli D’Amelio. Drew Barrymore is set to become the face of her Nutrisse hair color ...

L'Oréal's Garnier brand, which markets hair color lines Nutrisse and Olia, shifted its social strategy to meet increased demand due to the coronavirus pandemic, according to details emailed to ...

Drew Barrymore has some hair advice for you, and she's not afraid to give it. On March 14, the actor and host of The Drew Barrymore Show announced during a segment that she is the new face of Garnier ...