Sabrina Ionescu's Nike Sabrina 3 basketball shoe is now available in a colorway designed by the Oregon Duck mascot.

Lou Williams says Curry’s Under Armour sneakers aren’t popular among young players, highlighting Nike’s dominance in hoops culture.

Steph Curry admitted that he tried to lure Sabrina Ionescu to the Curry Brand when she was in college, but Oregon's close ...

Perhaps the biggest story in basketball on November 24 regarded Golden State Warriors superstar Steph Curry's and Under ...

"How Kobe Stole Christmas", is the story of how Kobe Bryant and the team at Nike helped create the iconic Kobe 6 (VI) ...

JuJu Watkins has sparked consumer frenzy with her second player-exclusive Nike G.T. Cut 3 “JuJu Watkins” colorway, which sold ...

Syracuse men’s basketball freshman Kiyan Anthony signed an NIL deal with Jordan Brand, Nike announced Monday. Kiyan — son of ...

Steph Curry and Under Armour’s failed bid to have WNBA superstar Caitlin Clark join his brand last year was a “sore point” ...

Kevin Durant pushes Stephen Curry toward Nike as the Warriors icon enters sneaker free agency and eyes his next big move.

Stephen Curry is currently a shoe free agent, and the Golden State Warriors star appears to be enjoying the freedom to wear ...

Indiana Fever star Caitlin Clark played an indirect role in Stephen Curry's departure from Under Armour, according to ...

Steph Curry's departure from Under Armour has sent shockwaves through both the sports and business worlds. After more than a ...