The good news? Amazon is offering new users a free 30-day trial to access Prime Day deals exclusively for members. And once your trial has ended, you can choose to continue your membership for either $14.99 per month or $139 upfront for a year. This allows you to shop hassle-free during Amazon's annual events.

When it first began 11 years ago, it started as just one day, like the name implies. Then it became two days, and now we’re all the way up to four days. We’ve already completed a full 48 hours of Prime Day for 2025, and the Amazon deals just keep coming!

Life’s celebrations don’t always follow the typical calendar year, and having thoughtful gifts ready to celebrate a loved one’s achievement, new home, or promotion can help you avoid scrambling at the last minute. That’s where shopping events like Prime Day come in, as they offer yet another chance to grab a great gift at a discount.

One of our all-time favorite sets, the Millennium Falcon Building Set, is now 20% off. A popular replica Animal Crossing set is now 56% off ahead of Prime Day. The Young Simba replica building set from Disney is now a whopping 50% off for the last day of Prime Day.

Microsoft may have gone under the radar for most of Prime Day but at the tail end of the day, the company has dropped a deal that gaming fans will certainly adore. The Xbox gaming controller in carbon black has just hit an all-time low price on Amazon, now priced at only $47, down from its usual $65 (27% off).