When online search engines first appeared, they seemed miraculous. Now, though? It is a truth near-universally acknowledged that search is in the dumps, corroded by spam and ads. Big players like ...

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

SEO keeps evolving faster than most of us can handle. If you’re finding it hard to keep up with all the changes in search, you’re not the only one. I’ve talked to dozens of marketing teams this ...

The search engine has been a key Internet tool since the early days. Before the Web was a thing, I fondly remember Archie (from “archive” without the “v”), which indexed filenames on FTP servers, ...

Since last year’s disastrous rollout of Google’s AI Overviews, the world at large has been aware of how AI-powered search results can differ wildly from the traditional list of links search engines ...

Have you ever found yourself frustrated with traditional search engines—endlessly scrolling through ads, irrelevant results, or worrying about your data privacy? In today’s world, where information is ...

For the past two decades, Google has been the kingmaker when it comes to search engine optimization (SEO) and online visibility. For some people, if you weren’t on the first page of search results, ...

As concerns around data privacy grow, more users are turning to search engines that offer greater transparency and less reliance on tracking. Google has long held a firm grip on the search engine ...

AI search engines and chatbots often provide wrong answers and make up article citations, according to a new study from Columbia Journalism Review. Why we care. AI search tools have ramped up the ...

A study reveals new insight into how often AI search engines cite sources, and which websites receive the most citations. AI search engines cite third-party content the most. Citation frequency varies ...