Goldilocks, the country’s number one bakeshop has listened to your requests and ube’d public demand. The Ube Greeting Cake — a two-layered chiffon ube cake, inlaid and topped with ube buttercreme ...

It’s the color that’ll likely grab your attention first if you’ve never tried a dessert made with ube before. The bright, highly Instagrammable purple of the cakes, pop tarts and other sweets that ...

Add Yahoo as a preferred source to see more of our stories on Google. If your social media feed is currently filling up with vibrant violet, you’ve likely met ube (pronounced ooh-beh). While it might ...

Creeping up in the US culinary scene is a newly-popular ingredient that chefs are using in cheesecakes, dougnuts, ice cream, and even homemade twinkies — and it's definitely not what most people with ...

This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today. If you need a serious ube dessert fix ...