Social media has transformed the business world and opened up new career paths in the social media field. There are more opportunities than ever to explore fresh and exciting careers, and ...

Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at the intersection of technology and the humanities, investigating how perspective can enhance, rather than overstimulate, ...

It’s no secret that social media marketing can help your business build brand awareness, connect directly with your target audience, drive more traffic to your products and services and increase ...

Which skills, backgrounds, and capabilities do businesses look for when hiring social media managers? To find out, PostBeyond conducted an analysis in May 2022 of 1,087 job ads on Indeed.com with ...

Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers leadership, AI, and upskilling. Social media has taken the world by storm ever since the first ...

Brands know that social media marketing can drive sales, develop customer relationships and build brand awareness. But did you know that your social media manager might have a better perspective on ...

In today’s digital age, where social media presence is crucial for businesses, the concept of automating social media management using artificial intelligence is not just appealing but increasingly ...

AI adoption in business functions surges, with 34% of tasks now machine-performed as of 2023. Advanced AI tools to transform social media management for SMEs, enhancing customer engagement and ...

Rachel Karten got her start in social media in a way she admits is now a punch line: as an intern. “That’s the classic joke when brand accounts mess up online, of course,” she says. “Did an intern ...

Sarah Weber (left), founder of the Cohort, leads a panel discussion with Duolingo's Michaela Kron-Hags, global marketing campaign director, and Zaria Parvez, senior global social media manager (Alice ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...