In the ever-evolving world of technology and design, even the most traditional brands are finding themselves in need of a refresh. Cracker Barrel, a beloved American restaurant and retail chain known ...

"They literally took Bob out of the logo".

Cracker Barrel on Tuesday abruptly suspended its restaurant remodels and promised to keep its cherished “old country store” vibe following a furious backlash that forced the chain to walk back plans ...

Cracker Barrel announced it is suspending its interior remodeling plans after conservatives and President Donald Trump decried the restaurant as too “woke” for changing its logo. “We heard clearly ...

Cracker Barrel is ending its partnership with Prophet, the consulting firm behind its failed rebrand. The chain faced intense backlash after unveiling a new logo and redesigned stores that longtime ...

Cracker Barrel attempted to remodel its longtime rustic Americana-style restaurants, but fans of the part-eatery-part-novelty-store. Now, its CEO is sharing how she handled the unexpected ordeal.

Cracker Barrel said Tuesday it is “continuing to listen” to consumers opposed to its rebrand, saying it won’t remodel any restaurants yet to receive one. “We heard clearly that the modern remodel ...

Cracker Barrel CEO Julie Masino described feeling as though she was “fired by America” in an interview last week following the backlash over the restaurant’s controversial remodeling design. Masino ...