In my 20-plus years working in the nonprofit world, one of the most common mistakes I’ve seen nonprofits make is measuring activities instead of outcomes. I understand why: Measuring activities is ...

This article is the third part in a series of posts on measuring what matters in organizations: the shift from outputs to outcomes. As a result of epochal shift of power in the marketplace from seller ...

In my last post, I wrote about why it’s important for nonprofits to measure outcomes rather than activities. I was excited to see that the post sparked a discussion, but I also noticed that folks were ...

DETROIT – Five Southeast Michigan organizations that serve boys and men of color received support to evaluate their impact thanks to funding made available through the Community Foundation and the ...

When we think about “outcomes” -- or how things turn out -- for most young adults we usually consider things like employment, higher education, living on their own, and becoming more independent from ...

Panelists discuss how defining and tracking meaningful real-world outcomes ensures accountability and value in MASH ...

With the debut of the Affordable Care Act’s (ACA) Health Insurance Marketplaces on October 1 st, Americans are starting to use these new online markets to shop for and purchase affordable insurance ...

Fred D. Lublin, MD, FAAN, FANA: The major outcome measures in MS [multiple sclerosis] clinical trials are relapse rate reduction. And that’s the most common metric used for pivotal studies, studies ...

Looking to the future, ambulatory surgery centers must find a way to securing patient volume and payment as the healthcare industry undergoes a significant transformation, according to Fred Davis, MD, ...

One of the most important areas of ad measurement today is assessing the impact of a campaign on business outcomes. The need to understand with accuracy and consistency whether an ad campaign has ...

We live now in the age of customer capitalism.[1] The era of shareholder capitalism, i.e. pushing products and services at customers, of tweaking the supply chain, of parsing and manufacturing demand, ...