While it awaits the verdict on whether its bid for PeopleSoft will be allowed to proceed, Oracle's applications division released the latest version of its sales and marketing CRM software. The ...

Unica has introduced the latest version of its enterprise marketing management suite, Affinium 7. Over the past few months, the company has been rolling out modules of version 7, including ...

Marketing Strategy provides you with an introduction to the fundamentals of strategy you will be using regularly as a marketing practitioner. Specifically this course will examine five strategy ...

Ideal for students who are looking to study the more creative aspects of marketing, with an emphasis on careers in the agency sector, such as digital marketing, public relations and advertising This ...