The privately held Danish company outperformed the overall toy market last year thanks to its smart portfolio growth and even smarter supply chain. Everything from global turmoil to inflation has ...

A vibrant design and thoughtfully curated breakout areas make for a space that reflects the fun of Lego. Read more at ...

Kidults, get ready to throw even more money at LEGO. If you're a Nintendo fan at least. The LEGO Group made a pair of big ...

Leveling up its Super Mario line-up, the brand introduces the first-ever large-scale, interactive brick recreation of the ...

A globally recognized brand is celebrating a Detroit invention that put the world on wheels. LEGO Group teamed up with Ford Motor Company to build the Model T.

Six years after revealing the first batch of Lego Super Mario sets, Nintendo and The Lego Group are finally giving fans what they want: Super Mario minifigures. On Tuesday, March 10 (aka, Mario Day), ...

The LEGO Group has officially unveiled the LEGO Ideas Tintin Moon Rocket building kit which is inspired by Hergé’s classic comic books Destination Moon and Explorers on the Moon and comes with ...

A standout addition to any collector’s shelf.

Explore the secrets, Easter eggs, and storytelling behind LEGO's Stranger Things: The Creel House build in our interview with its designer. The post Explore the Secrets of LEGO’s STRANGER THINGS: THE ...

The LEGO Group is bringing a slice of Singapore’s heritage to Orchard Road with its first-ever “LEGO shophouse experience”, a culture-led pop-up running from 13 March to 5 April at Design Orchard ...

The LEGO Group just sent over an incredible box designed to look like a smart brick, and inside are some of the new LEGO Star Wars Smart Play sets. Join the unboxing to see what is included, explore ...

The SMART brick is also compatible with all LEGO bricks, even ones outside the sets offered during this launch. Of course you ...