Ingka Group, the parent company of global furniture retail giant, Ikea last week reported a growth of 5.7% in retail sales for the financial year 2023 over the last year, amounting to 41.7 billion ...
While india’s retail market holds immense potential, success here has never been quick. IKEA India, now in its eleventh year, knows this well. The aSwedish furniture giant isn’t on an expansion spree.
The campaign titled 'Make Everyday Brighter', created by Dentsu Impact, features Ikea products and announces the opening of its first store in Hyderabad on 19 July. According to Ulf Smedberg, country ...
NEW DELHI: IKEA India has officially opened its first store in Delhi, marking a significant step in the Swedish furniture giant’s expansion across the country. The new 15,000 sq ft outlet is located ...
Amid the festive marketing blitz, the Ikea India country marketing manager sheds light on how the Swedish brand is testing Indian waters and finding ways to mix the ‘Swedishness’ and ‘Ikeaness’ ...