This means writing in a casual, conversational tone – like you're telling a story to a friend, or even your pet iguana. Your goal is to tell your story in a voice that's true to how you talk.

How to write a video script in 3 steps, free templates, and just a bit of info from HubSpot, the inbound marketing and sales platform. They conducted some research around video content that found ...

A spot is the haiku of news reporting. It's a format that purports to tell a complete story — no matter how complex or involved — in under a minute. In fact, reporters often struggle to write ...