Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

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Are QR codes all hype, or are they a valuable mobile marketing tool? I recently read the contributed post by Joe Gillespie about why quick response (QR) codes are a waste of time. In some instances he ...

QR codes have become something of a joke. For the most part, they offer little that couldn't be achieved with a multitude of other technologies. NFC is more efficient, for example, at directing your ...

During Apple’s keynote at this year’s WWDC 2017, Craig Federighi announced iOS 11 support for the oft-forgotten quick response (QR) codes. While users stateside may not use QR codes regularly, for ...

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. With a quick click on a smartphone, these ...

If there's a shortage of anything, it's understanding of how QR codes work.

Instagram is launching in-app QR codes worldwide via an update, according to The Verge. Users will now be able to generate QR codes that are scannable from any third-party QR camera app. The feature ...