Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...

If you’ve studied digital marketing techniques at all, you’ve probably heard how important it is to compile a list of your customers’ email addresses at least a few times throughout your career. And ...

Email isn't what it used to be. A number of marketing experts place less emphases on email marketing campaigns these days, often tilting in favor of social media or content marketing. But used ...

Over-mailing can backfire: Emailing your customers regularly is a cornerstone of good email marketing, but more emails ...

As an email marketer, you must maintain good email list hygiene. Failing to do so can lead to bounces, complaints and poor deliverability overall. Also, ignoring unsubscribe requests and spam ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

Access of our Email Lists Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today It's ...

Though not data related research, our digging has come up with a useful Marketing Memo from Boldfish.com that could be very helpful if direct marketing through email is one of your selected media ...

Opinions expressed by Entrepreneur contributors are their own. I get it: Cleaning that musty crawl space under the porch feels more appealing than cleaning your email list. Still, the payoff at the ...

With almost 4 billion email users across the world, email marketing is a tried and true way to reach your current customers, regardless of whether your company is B2C or B2B. But what about finding ...