TikTok is a short-form video hosting platform that allows its users to share content ranging from three seconds to 10 minutes. Globally, it ranks as the sixth most popular social media platform, ...

Many brands are just now discovering TikTok. If you’re struggling to understand how it works and how your brand can make the most of it, TikTok has some video tips. TikTok has shared the following ...

A new Verizon study shows 81% of small businesses are creating content instead of just buying ads. The payoff is better, but it takes more work. Small businesses are figuring out you can't go viral if ...

Forbes contributors publish independent expert analyses and insights. John Brandon covers social media trends. @johnbrandonmn The question to answer right away is: What does it mean to go viral on ...

TikTok has introduced AI avatars of creators as a tool for making branded content in multiple languages. Billed as a way for creators to expand their global reach, the avatars are paired with an “AI ...