A recently uncovered Amazon patent provides critical insights into how the company is merging Alexa's voice capabilities with Rufus's product intelligence to create a more sophisticated shopping ...

Amazon’s Lens Live feature in its shopping app scans products via a mobile device’s camera and shows similar items via Amazon, with product information and answers to common questions through Rufus, ...

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A “Hear the highlights” button on some Amazon product pages initiates an AI-generated audio clip with details about the product. (Amazon Image) Amazon is adding another AI twist to its shopping app ...