LinkedIn's new Creator Marketplace is a creator-economy feature that is also a new ad product, turning professional ...

For years, automotive retail has approached digital advertising as a volume game. The prevailing assumption has been that ...

"The real change is that physical spaces can now be measured and monetized with digital advertising logic," said Takeo Yamada ...

As streaming TV consumption continues to grow and linear TV consumption drops, Madison and Wall’s Brian Wieser estimates resultant linear TV and connected TV advertising inventory will drop by around ...

PHILADELPHIA and REDWOOD CITY, Calif.—Xumo, the streaming platform joint venture of Comcast and Charter Communications, has reached an agreement to make its premium ad inventory programmatically ...

In a major advertising streaming partnership agreement, streaming distribution platform Roku is expanding its deal with Comcast's ad-technology FreeWheel platform to make Roku’s ad inventory -- ...

Attention metrics’ play to replace viewability is inching closer to reality. And using attention for ad targeting could help advertisers avoid undesirable ad inventory that games viewability.

The leading Spanish media group strengthens monetisation while maintaining site performance and a premium user experience. PARIS, FR / ACCESS Newswire / March 19, 2026 / Opti Digital, the leading ...

Partners with Scope3 to bring Glance's 300 million first-party users and InMobi's nearly 2 billion mobile users to AI-powered buying agents — through a single connection. InMobi Advertising, part of ...