Only some people experience ASMR, a trait where people may feel a tingling sensation on their scalp and back of the neck in response to auditory and/or visual stimuli. There is a wide range of sensory ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Sleep is one of the most important foundations of health, yet millions of people struggle to fall asleep and stay asleep. If you are reading this, you may be one of them… Over the last decade, one ...

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Have you ever stumbled upon an hourlong online video of someone folding napkins? Or maybe crinkling paper, sorting a thimble collection or pretending to give the viewer an ear exam? They’re called ...

If you’ve spent some time on TikTok or YouTube recently, you might have stumbled across ASMR content without even knowing it. From long acrylic nails tapping away on everyday objects to slow, soft ...

Have you ever stumbled upon an hourlong online video of someone folding napkins? Or maybe crinkling paper, sorting a thimble collection, or pretending to give the viewer an ear exam? They’re called ...

When it's quiet enough to hear a pin drop, that's Brooke Schueneman's cue to start recording. "Welcome back to my channel," ...

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ASMR videos give those watching a real and measurable elevation in mood. But what exactly is ASMR and what does it do to our brain? In this week’s Science with Sam we look at the science of ASMR. 25 ...