In a filing with the stock exchanges, M&M said that it does not see any conflict with IndiGo pertaining the trademarks, and that along with MEAL, it is in talks with the airline to arrive at an “amicable solution”.

The Mahindra BE 6e offers quirky features including an inbuilt AI neural engine and an AR-augmented heads-up display to name a few.

Indigo takes Mahindra to court over trademark infringement of "6E" in electric vehicle, BE 6e, seeking injunction.

Indian Mahindra and Mahindra on Tuesday said it is in talks to resolve a dispute with the country's biggest airline IndiGo which has filed a court challenge against the use of its call sign "6e" in the automaker's new electric vehicle offering.

IndiGo has used '6E' for various passenger services, including 6E Prime, 6E Flex, and 6E Add-ons. In 2015, the airline registered the trademark '6E Link' across multiple classes.

#CourtCorner | #IndiGo has sued Mahindra Electric Automobile Limited for using ‘6E’ in its new car called Mahindra #BE6e , which is expected to be released in February 2025 From: Bar And Bench pic.twitter.com/I943YHktF9 — CNBC-TV18 (@CNBCTV18Live) December 3, 2024

IndiGo has filed a lawsuit against Mahindra Electric in the Delhi High Court, objecting to the use of '6E' in Mahindra's upcoming electric car, BE 6E. IndiGo claims that the use of '6E' could lead to consumer confusion and dilute its brand identity.

IndiGo claims "6E" is not only its official designator, but also a key element of its branding, covering a range of services like 6E Prime, 6E Flex, and add-ons

IndiGo airline operator, InterGlobe Aviation, submitted a trademark infringement lawsuit against Mahindra Electric Automobile Limited (MEAL) in the Delhi High Court. The company filed the case against the automaker for using ‘6E’ in its new car called Mahindra BE 6e,

IndiGo filed a lawsuit against Mahindra Electric Automobile Limited on Tuesday over the usage of the term "6E" in its new electric car, the BE6E.